Limited 2026 Slots Open

Partner with The Woodlands’ premier pickleball brand.

300,000+ annual impressions. 60,000+ player visits. Houston Metro’s largest indoor facility — and Charles Schwab is already on board.

60K+ annual visits 300K+ impressions 13 indoor courts 600+ tournament players
Current Sponsors

Brands that already partner with ERA.

By the Numbers

Numbers that move marketing budgets.

13
Indoor courts
600+
Players per tournament
25+
Tournaments hosted
300%
Sport growth (2 yrs)

Pickleball is the fastest-growing sport in America. ERA hosts the largest amateur tournaments in Texas. Sponsors compound exposure across every league night, open play, and tournament weekend.

Why Partner With ERA

An audience that moves products.

ERA isn’t a billboard you drive past once. It’s the same engaged players coming back 3–7 times a week, in front of your brand all year long.

Targeted Exposure

Repeat traffic, not a one-time impression

Daily open play, leagues, lessons, and tournaments drive consistent, repeat traffic. Sponsors get repeated exposure across hundreds of playing hours each week — the same engaged players coming back 3–7 times a week.

Brand Alignment

Fastest-growing sport in America

Get your brand on the wave early — while category exclusivity is still available. Players over-index on financial services, energy, healthcare, and tech.

Multi-Channel

One sponsorship, five touchpoints

Physical signage, digital screens, league nights, social media, and tournament broadcasts. Brand equity compounds across the calendar instead of disappearing after a single ad flight.

Proven Track Record

The biggest amateur tournaments in Texas

ERA hosts the largest amateur pickleball tournaments in the state — doubling the size of any other tournament around. Multi-day events draw players from across Texas, putting your brand in front of regional decision-makers.

35–65
Core age range
3–7×
Visits per week
$$$$
Top-tier Woodlands HHI
100%
Engaged in person
Total Brand Coverage

Five channels. One sponsorship.

A single ERA partnership puts your brand everywhere your audience already is. No agency fees. No flight windows. Year-round.

Courts

Court stencils, banners, dividers — permanent placement on every line of sight during play.

Screens

Rotating digital ads, live leaderboards, scoreboard branding across in-facility TVs and projectors.

Leagues

Weekly recurring exposure to ERA’s most engaged players — the ones playing 3–7 times per week.

Tourneys

4 marquee events per year with 600+ players each. Regional reach — players from across Texas.

Online

Website footer, sponsor page placement, social media tags, app placement, and tournament broadcasts.

Compare to a Houston billboard at $5,000+/month for fleeting impressions, or an industry magazine ad with no engagement. ERA delivers high-intent, repeated, in-person impressions at a fraction of the per-touch cost.

Partnership Tiers

Three ways to partner.

Three annual partnership tiers — every level includes year-round visibility plus a complimentary corporate event.

Community Partner
Entry-level annual partnership
$3,500/ year
$4,100+ inventory value · save $600+
  • Standard Banner / Divider placement
  • Video ad rotation on facility screens
  • Specialty Tournament Vendor rights (1 event)
  • Free corporate event (1× per year)
Inquire →
Most Popular
Premier Partner
Mid-tier annual partnership
$8,000/ year
$12,000+ inventory value · save $4K+
  • League Court Stencil (courts 5–8)
  • Premium Banner / Divider placement
  • Video ad rotation on facility screens
  • Sponsor placement on website
  • Specialty Tournament Title (1× per year)
  • Specialty Tournament Vendor rights (2 events)
  • Free corporate events (2× per year)
Inquire →
2 Spots Available
Signature Partner
Premium annual partnership
$20,000/ year
$30,000+ inventory value · save $10K+
  • Championship Court Stencil (court 9 or 10, your choice)
  • Mezzanine Banner (8×4)
  • Premium Banner / Divider placement
  • Podium Branding
  • Video ad rotation on facility screens
  • Sponsor placement on website
  • Category Exclusivity
  • Main Tournament Title (1 of 4, your choice)
  • Main Tournament Vendor rights (all 4 events)
  • Free corporate events (4× per year)
Inquire →
Not Ready for a Full Package?

Build à la carte from $250.

Just one banner. Just digital ad placement. Just a tournament vendor spot. Pick exactly what you want — quarterly, semi-annual, or annual commitments available. Mix and match the inventory until it fits your budget.

Case Study

Charles Schwab × Fall Frenzy.

Charles Schwab title-sponsored the 2024 Fall Frenzy. Here’s what they got.

478
Registered Players

Direct email push to every registrant

3d
On-Court Branding

Branded brackets, signage, awards

5K+
Spectator Reach

Family + friends + livestream viewers

Naming Rights

Permanent brand association

The Fall Frenzy is now publicly known as “Houston Fall Frenzy powered by Charles Schwab” — permanent brand association with the most popular tournament we run.

Branded brackets, on-court signage, awards ceremony presentation, dedicated email blast, and category exclusivity in financial services. Repeat sponsorship for 2025 already locked.

See the 2024 event →
Charles Schwab branded backdrop at the 2024 Fall Frenzy tournament at ERA Pickleball Tournament player wearing the Fall Frenzy event shirt at ERA Pickleball
Sponsor FAQ

Common questions.

How is sponsorship measured? +
We track tournament registrant counts, social media reach, email open rates on tournament blasts, and on-site impressions. Title sponsors get quarterly performance reports.
Are sponsorships tax-deductible? +
For most sponsors, yes — sponsorship investment is generally a deductible marketing expense. We're not your accountant; check with your CFO or tax advisor for specifics.
Can we sponsor a charity tournament? +
Yes — we run charity tournaments throughout the year. Sponsorship of a charity event combines brand exposure with cause association. We can also co-create a charity tournament with your designated nonprofit.
Is there a minimum commitment? +
Tournament-level sponsorship can be a single event. Court Sponsor and Title Sponsor are typically annual commitments to make the visibility worthwhile for both sides.
What about category exclusivity? +
Title sponsors get full category exclusivity. Court and Tournament sponsors can request soft exclusivity at signing — we want partners to feel protected.

Let's talk sponsorship.

Tell us about your brand and your goals. We'll come back with a custom proposal that ties your reach to our calendar.